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Memphis Web Design | Simple Focus: the Evolution of Experience

JD Graffam

JD started a different kind of design firm under really bad market conditions. What in the world was he thinking?

“I choose not to participate in a bad economy.

“But also, I think some firms are paying attention to the wrong things. Shallow creative services are being oversold and productized. I want our firm to do work that’s smart, work that makes a difference for people.”

JD serves the community on the Board of Directors for FirstWorks and AIGA Memphis, mentors eight graders for The Grizzlies Foundation and is a graduate of the Leadership Academy of Memphis. He speaks nationally about web design, is writing a book, CSS for Print Designers, and serves on the Editorial Review Board for Smashing Magazine.

Hands-on with each of the firm’s clients, JD also oversees all aspects of user experience for the firm. He wants to go to lunch with you, so send him a note: jd@jdgraffam.com.