Simple Focus will be working with E+Health to position a new and unique offering to the health care industry, starting in Mississippi then expanding regionally.
Bob Crisler, partner with E+Health, says working with Simple Focus makes sense, “because their leadership, creativity and tech savvy will help to capture what people are looking for from today’s technology and brands — freshness, user-friendliness and simplicity.”
Simple Focus will begin with the naming and brand development of E+Health’s signature product, then move on to the creation of a public-facing web site and the design and development of a web-based application to support E+Health’s strategic goals.
JD Graffam, owner of Simple Focus, says, “Partnering with a startup like E+Health is an ideal situation for us. They’ve got a fresh perspective about their business and their core offering is online-based. That’s right up our alley.”